To keep up to date with the Live Boldly campaign check out Revlon's Instagram page. The Wonder Woman star, who inspires us every day with her activism, positivity, and talent, has just announced she's the latest face of Revlon. She was also wearing it at the event in NYC where we interviewed her. And I am that [a feminist], and I love women, and I think especially now with everything that's been going on in Hollywood, we're in a handsome momentum and in a very interesting era for women.
This is Gadot's first major beauty contract, following a small campaign with Gucci Bloom fragrances before the release of Wonder Woman. "Certainly Red - that's my go-to", she said of the Revlon Super Lustrous Lipstick shade we predict is about to disappear from shelves. Her new role was also announced at a press conference in New York City, during which Revlon bosses explained they chose Gadot to front the campaign because she represents strength and is an "advocate for women".
She added: "I try to make sure that [Alma] has good self-esteem and confidence and that she will love herself".
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That means she definitely already has her favorites, including a satin crimson red lipstick that rings in under $10. "I don't like to wear too much makeup, I don't like when it shows too much".
"Revlon is such an iconic and ground-breaking brand, a champion of women", she said.
Gadot walked the talk when she reportedly refused to return for the Wonder Woman sequel unless one of the filmmakers, who has been accused of sexual misconduct by several women, was fired. The campaign is set to focus on celebrating diverse beauty and empowering women to live life more boldly.